Despite Property Values rising - Strood Apartments are just as affordable as 10

My research shows that certain types of Strood property are just as affordable today than they were before the 2007 credit crunch.

Roll the clock back to 2007 just before the credit crunch hit which saw Strood property values plummet like a lead balloon and the Strood property market had reached a peak with the prices for Strood property hitting the highest level they had ever reached.  Between 2008 and 2010, Strood property values lay in the doldrums and only started to rise in 2011, albeit quite slowly to begin with.

Nevertheless, even though property values have now passed those 2007 peaks, my research indicates that Strood property, especially flats/apartments, are now more affordable than they were before the 2008 credit crunch (in real terms).

Back in 2007, the average value of a Strood flat/apartment stood at £113,816 and today, it stands at £143,020, a rise of £29,204 or 25.7%.

However, between 2007 and today, we have experienced inflation (as measured by the Government’s Consumer Price Index) of 25.97% meaning that in real spending power terms Strood apartments are 0.3% more affordable than in 2007. Looking at it another way, if the average Strood apartment (valued at £113,816 in 2007) had risen by 25.97% inflation over those 10 years, today it would be worth £143,374 (instead of the current £143,020)….not much difference in real terms.





The point I’m trying to get across is that Strood property is more affordable than many people think.  Strood first time buyers can get on the ladder as 95% mortgages have been readily available to first-time buyers since 2010.

It really comes down to a choice and if Strood first-time buyers can get over the hurdle of saving the 5% deposit for the mortgage on the property – they will be on to a winner, especially with these ultralow mortgage interest rates, a mortgage can be between 10% and 30% cheaper per month than the rental payments on the same house.

So why aren’t Strood 20 somethings buying their own home?

Back in the 1960’s and 1970’s, renting was considered the poor man’s choice in Strood (and the rest of the Country) a huge stigma was attached to renting. However, over the last 10 years as a country, we have done a complete U-turn in our attitude towards renting - meaning that many people find renting a better option and a lifestyle choice.

Saving the 5% deposit means going without many luxuries in life (such as holidays, every satellite movie and sports channel, socialising or the latest mobile phone – even if only in the short term) therefore instead of saving every last pound to put towards a mortgage deposit Strood 20 somethings choose to rent.

There is no denying the simple fact that over the next 10 to 15 years, the people who choose to rent instead of buy in Strood will continue to rise.

Therefore, everyone in Strood has a responsibility to ensure that an adequate number of quality Strood rental properties are safeguarded to meet those future demands. Interestingly, what I have noticed though over the last few years are the expectations of Strood tenants on the finish and specification of their Strood rental property.

I have perceived that in the past, what a tenant wanted from their Strood rental property was moderately unassuming because renting a property was only a short-term choice to fill the gap before jumping on the property ladder. Before the millennium, wood chip wall paper and twenty-year-old kitchen and bathroom suites were considered the norm.

However, Strood tenants’ expectations are becoming more discerning as each year goes by.  I have also noticed the length of time a tenant remains in their Strood property is becoming longer (and this was backed up recently by stats from a Government Report), although I have noticed a tendency for many Strood landlords not to keep the rental payments at the going market rates  - maybe a topic for a future article for my blog?

The bottom line is this … Strood landlords will need to be more conscious of tenants needs and wants and consider their financial planning for future enhancements to their Strood rental properties over the next five, ten and twenty years -  e.g. decorating, kitchen and bathroom suites etc etc ..


The present-day and future situation of the Strood private rental property market is important, and I frequently liaise with Strood buy-to-let investors looking to spread their Strood rental-portfolios. I also enjoy meeting and working alongside Strood first time landlords, to ensure they can navigate through the minefield of rental voids, the important balance of capital growth and yield and ensuring the property is returned back to you in the future in the best possible condition.

One place for more information is my Medway Property Market blog. If you are a landlord or thinking of becoming one for the first time, and you want to read more articles like this about the Medway property market together with regular postings on what I consider the best buy to let deals in Medway, then it is well worth reading. You can also email me at spencer@docksidekent.com
If you are in the area feel free to pop into the office we are based at Station Road, Strood, Kent, ME2 4WQ

Don’t forget to visit the links below to view back dated deals and Medway Property News. 

Blog – http://www.medwaypropertyblog.com/

Facebook – https://www.facebook.com/DocksideP/

LinkedIn– https://www.linkedin.com/in/spencer-fortag-medway/

Website – http://www.docksidekent.com/

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